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DANONE ACTIVIA

  • client: Danone Activia
  • agency: RKCR/Y&R
  • creatives: Thais Delcanton, Darren Simpson
  • creative director: Gethin Stout
  • agency producer: Pamie Wikstrom
  • director: Doug Nichol
  • production company: Partzan

POST PRODUCTION AT GPS

  • flame: Andrew Curtis
  • colour: Ben Rogers
  • post producer: Kit Lawson
The concept of the commercial is that Gok is in a department store during the sales season, caught up in the energy of the hustle and bustle as women shop in a fantastic store that feels like it could be Liberty or Anthropology – nice design, colors and life.