Carlsberg
Adopt a Keg
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Drink like there’s a tomorrow and #AdoptAKeg of Carlsberg. The drinks brand is urging consumers to support the hospitality industry in its native Denmark by drinking a bottle or can of what is “probably the best lager in the world” and scanning the barcode to fill up their virtual keg, redeemable with free beer when the madness is over.
Colour grading and VFX by Gramercy Park Studios.
Credits
Client
Carlsberg
Agency
Grey Europe
Creative
Fong Ong
Agency Producer
Casper C. Rasmussen
Amy Cracknell
India Smith
Colour
Ben Rogers
VFX
Stephen Miller
Producer
Claire Lifford
Quick Access Contact
New York
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